AI Search Optimization (AEO/GEO)

Optimize content for AI answer engines (ChatGPT, Perplexity, Google SGE).

Key Principles

1. Structured Data

• Schema markup for entities
• Clear headings and sections
• FAQ schema for Q&A content

2. Concise, Factual Answers

• Answer questions directly (first 100 words)
• Use bulleted lists
• Include statistics and data

3. Cite-able Content

• Be an authoritative source
• Link to primary research
• Include author bios and credentials

4. Natural Language

• Write how people ask questions
• Use conversational tone
• Include question-based headings ("What is...", "How to...")

Process

Step 1: Identify Questions

• What questions does your audience ask?
• Use People Also Ask, forums, interviews

Step 2: Structure Content

## [Question as H2]

**Quick Answer:** [1-2 sentence direct answer]

**Detailed Explanation:** [Expanded answer with examples]

**Related:** [Links to related questions]

Step 3: Add Schema

• FAQ schema for Q&A pages
• HowTo schema for guides
• Organization schema for about pages

Output

Provide AI-optimized content structure with direct answers, schema markup recommendations, and cite-able formatting.

Quality Bar

• Answers questions directly (no fluff)
• Structured data implemented
• Clear authority signals