◈ SEO & Discovery
programmatic-seo
Create hundreds or thousands of SEO-optimized pages at scale using templates and data. Common for location pages, comparison pages, category pages
programmatic SEOscaled SEOtemplate-based pageslocation pagescomparison pages.
Programmatic SEO
Generate hundreds of SEO pages at scale using templates and structured data.
Use Cases
- Location pages: "Plumbers in [City]"
- Comparison pages: "[Product A] vs [Product B]"
- Category pages: "[Category] tools for [Use Case]"
- Alternatives: "[Competitor] alternative"
Process
Step 1: Define Page Template
Example for comparison pages:
markdown
# [Product A] vs [Product B]: Which is Better for [Use Case]?
## Quick Comparison
| Feature | [Product A] | [Product B] |
|---------|-------------|-------------|
| [Feature 1] | [Data from DB] | [Data from DB] |
## [Product A] Overview
[Templated description]
## [Product B] Overview
[Templated description]
## Which to Choose?
[Decision framework]Step 2: Create Data Source
- Spreadsheet or database with:
- Product names - Features/attributes - Pricing - Descriptions
Step 3: Generate Pages
- Programmatically fill template with data
- Ensure unique content (not thin/duplicate)
- Add manual touches (custom intros, conclusions)
Step 4: Optimize
- Unique title tags per page
- Custom meta descriptions
- Internal linking between related pages
- Canonical tags if similar content
Quality Bar
- Pages provide genuine value (not spam)
- Unique content (not just keyword swaps)
- Properly indexed and crawlable
- Mobile-friendly
Copy skill