$Compounding Marketing

Commands Overview

Workflow commands that chain multiple skills together

Commands Overview

Commands are multi-skill workflows that run several skills in sequence. Instead of running /cm:position, /cm:headlines, /cm:landing-page separately, you can run one command that does all three.

Commands vs Skills

Skills = Individual tasks

  • /cm:position → writes positioning.md
  • /cm:headlines → writes headlines.md
  • /cm:landing-page → writes landing-page-copy.md

Commands = Multi-skill workflows

  • /cm:daily → runs research + content creation + review
  • /cm:standup → morning routine (check metrics + plan day)
  • /cm:weekly → weekly review (wins, losses, next week's plan)

When to Use Commands vs Individual Skills

Use commands when:

  • You're following a regular workflow (daily standup, weekly review)
  • You want to run multiple related skills at once
  • You're new and want a guided flow

Use individual skills when:

  • You need one specific output (just headlines, not the full landing page)
  • You're iterating on one piece (re-running /cm:headlines after feedback)
  • You want more control over the sequence

Available Commands

Daily Workflows

| Command | What It Does | When to Use | |---------|-------------|-------------| | /cm:daily | Research + content creation + review | Every morning | | /cm:standup | Check metrics + plan day | Start of workday | | /cm:eod | End-of-day review + tomorrow's priorities | End of workday |

Weekly Workflows

| Command | What It Does | When to Use | |---------|-------------|-------------| | /cm:weekly | Weekly review + next week's plan | Monday mornings |

Launch Workflows

| Command | What It Does | When to Use | |---------|-------------|-------------| | /cm:launch-week | Full launch prep (positioning → copy → outreach → ads) | 1 week before launch |

How Commands Chain Skills Together

Commands run skills in dependency order. Each skill needs the outputs from previous skills.

Example: /cm:daily

  1. /cm:research → finds trending topics in your niche
  2. /cm:content-brief → creates outline for today's content
  3. /cm:write → drafts the content
  4. /cm:review → suggests edits

Output:

  • deliverables/daily/2024-03-14-research.md
  • deliverables/daily/2024-03-14-content-brief.md
  • deliverables/daily/2024-03-14-draft.md
  • deliverables/daily/2024-03-14-review.md

You get a full content pipeline in one command.

Example: /cm:launch-week

  1. /cm:position → positioning.md
  2. /cm:icp-research → icp-research.md
  3. /cm:headlines → headlines.md
  4. /cm:landing-page → landing-page-copy.md
  5. /cm:cold-email → cold-email-sequence.md
  6. /cm:ads → ad-copy.md
  7. /cm:launch-plan → launch-plan.md

Output: Everything you need to launch, in dependency order.

Customizing Command Output

Commands use your .cm-context just like individual skills. To customize:

  1. Update .cm-context with your specifics
  2. Run the command
  3. If you don't like one piece, re-run that individual skill with refinements

Example:

You run /cm:launch-week but the headlines are off.

Instead of re-running the whole command:

  1. Edit .cm-context to add more customer pain language
  2. Re-run just /cm:headlines
  3. The new headlines.md overwrites the old one

The rest of the deliverables stay the same.

How Commands Relate to Your .cm-context

Commands pull all context from .cm-context:

  • Company info
  • ICP details
  • Positioning
  • Traction (if any)
  • GTM strategy

The more detail in .cm-context, the better the command output.

Minimal context = generic output:

Company: MyStartup
Product: A tool for teams
ICP: Busy professionals

Rich context = tailored output:

Company: AuthorityMax
Product: AI-native personal branding workspace for technical founders
ICP: CTOs at B2B SaaS (50-200 people) who need to build personal brand for hiring and fundraising
Pain: Writing LinkedIn posts feels like a chore. Generic AI sounds bland. Ghostwriters are slow and expensive.
Differentiator: Only tool that trains on YOUR past writing to match your voice at scale

The second one gives commands much more to work with.

Next Steps